More Details
| Description: |
- Presents a global, behavioural, eclectic and multi-disciplinary coverage of consumer behaviour. Featuring the areas of technology and research, this work contains illustrative examples.
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| Publisher: |
- McGraw-Hill Education- Europe
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Description
Release Date:
01 April 2003
Presents a global, behavioural, eclectic and multi-disciplinary coverage of consumer behaviour. Featuring the areas of technology and research, this work contains illustrative examples.
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