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Stuck as a dead-end grocery clerk, Cordé Christopher (Snoop Dogg) is down on his luck, broke and frustrated. And while he doesn’t have much, he has a way with the ladies.Cordé realises his true calling when legendary veteran of the pimp trade, Orange Juice (Hawthorne James) pays an unexpected visit and shows him the ropes. With Orange Juice as his guide, and the girl of his dreams Chardonnay Allen (Shillae Allen) on his arm, Cordé embraces a brazen and dangerous lifestyle of prostitution, money and murder. But with wealth and women, and jealous hustlers watching his every move, he must choose between the downward spiral of pimping in the fast lane or living the meaningful life to which he has always aspired.
